Home North
Effective Date: Jan 1st, 2025


PRIVACY POLICY

Home North (“Company”, “we”, “us”, or “our”) is committed to protecting your privacy and maintaining transparency regarding how we collect, use, store, and safeguard your personal information. This Privacy Policy describes the types of information we collect, how it is used, and your choices regarding that information.

This policy applies to our website, landing pages, booking systems, online forms, SMS/email communications, AI chat or voice agents, and all related digital services provided by Home North.


IMPORTANT NOTICE REGARDING TEXT MESSAGING DATA

Home North does NOT share customer opt-in information—including phone numbers, messaging consent data, or SMS subscription details—with any third parties or affiliates for marketing, promotional, or unrelated purposes.

All text messaging originator opt-in data is kept strictly confidential and used solely for delivering the messages you have expressly consented to receive.


1. Information We Collect

We collect both personal and non-personal information from users through our website, forms, appointment systems, communication tools, and automated systems.

1.1 Personal Information Provided by You

This may include:

  • Full name

  • Email address

  • Phone number

  • Physical or mailing address

  • Birthdate (if provided)

  • Business or employment information

  • Payment information (processed securely through third-party processors)

  • Opt-in/consent records for SMS, email, and other communications

  • Form submissions, support requests, or service inquiries

1.2 Automatically Collected Information

  • IP address

  • Browser and device details

  • Cookies and tracking technology

  • Click activities and page views

  • Website usage analytics

  • Approximate location (based on IP)

1.3 Communication & Interaction Data

Collected through:

  • SMS/text messaging

  • Email

  • Phone calls (including call recording where legally permitted)

  • Live chat and AI chatbots

  • Social media interactions

  • Booking forms and automated reminders

May include:

  • Message content

  • Timestamps

  • Session history

  • Support transcripts

  • Appointment info

  • Customer service notes

1.4 AI System Data

If we use AI-powered systems, we may collect:

  • Chatbot conversation content

  • Automated call interactions

  • Lead qualification notes

  • Customer service automation logs

We do not use this data to train public AI models.


2. How We Use Your Information

Home North uses your information to:

  • Provide our products and services

  • Process transactions, bookings, and customer requests

  • Communicate with you about appointments, reminders, updates, and support

  • Send marketing campaigns (when consent is provided)

  • Improve website functionality and optimize user experience

  • Maintain accurate communication and consent preferences

  • Analyze performance and website usage trends

  • Detect and prevent fraud or unauthorized activity

  • Enhance efficiency using automation or AI systems

We only use your information as permitted by law and as described in this policy.


3. SMS MESSAGING & COMPLIANCE

3.1 Opt-In & Consent

By opting into our SMS services:

  • You confirm consent to receive messages

  • We record your opt-in action with date/time and method

  • We comply with TCPA, CTIA, CASL, and all applicable regulations

3.2 Opt-Out Instructions

You may opt out at any time by replying “STOP”.
Once processed:

  • You will receive a confirmation

  • No further messages will be sent unless you opt back in

All opt-out requests are processed within 24 hours.

3.3 Message Frequency

Message frequency varies depending on:

  • Appointments

  • Requests

  • Interactions

  • Support

  • Service-related updates

We do not send promotional SMS without explicit consent.

3.4 Customer Support

Reply “HELP” or contact us at [email protected].
Standard messaging/data rates may apply.

3.5 Carrier Disclosure

Carriers are not liable for delayed or undelivered messages.

Supported carriers include major and regional U.S./Canadian providers.

3.6 SMS Data Protection

We do not share SMS opt-in data with:

  • Third parties

  • Affiliates

  • Marketing partners

SMS data is used exclusively for delivering messages you consented to receive.


4. Information Sharing & Disclosure

We do not sell, rent, or trade your personal information.

We may share your information only with:

4.1 Service Providers

Trusted vendors who support our operations, including:

  • Payment processors

  • Scheduling tools

  • CRM systems

  • SMS/email delivery providers

  • Hosting services

  • Analytics platforms

  • Customer support systems

These providers must comply with strict confidentiality and data protection requirements.

4.2 Legal Compliance

We may disclose data if required:

  • By law

  • For regulatory compliance

  • Under court order

  • To protect our rights or prevent harm

4.3 Business Transfers

In the event of:

  • Merger

  • Acquisition

  • Asset transfer

Your information remains protected under this policy.

Note: SMS opt-in and consent data is never shared except with providers required to deliver the messages themselves.


5. Data Security

We implement industry-standard security measures:

  • Encryption of sensitive data (in transit & at rest)

  • Secure access controls

  • Two-factor authentication for internal systems

  • Regular security audits and vulnerability monitoring

  • Secure backups & disaster recovery

  • Staff training in privacy & compliance

  • Breach response protocols

No electronic method is 100% secure, but we follow best-practice standards to protect your information.


6. Cookies & Tracking Technologies

We use cookies and similar technologies to:

  • Analyze site performance

  • Improve user experience

  • Personalize interactions

  • Track conversions

  • Support advertising campaigns (if applicable)

  • Measure marketing effectiveness

You may disable cookies via your browser; however, doing so may limit certain functionality.


7. Your Rights & Choices

Depending on your location, you may have the right to:

  • Access your personal information

  • Correct or update inaccurate information

  • Request deletion of your data

  • Withdraw consent for marketing communications

  • Opt out of SMS/email

  • Request details on how your data is used

  • File a privacy complaint with local authorities

To exercise your rights, contact us using the information below.


8. Third-Party Links

Our website may contain links to other websites.
We are not responsible for:

  • Their content

  • Their security

  • Their privacy practices

We encourage you to review their policies.
This Privacy Policy applies only to Home North.


9. Changes to This Privacy Policy

We may update this policy from time to time.
When changes occur:

  • The updated policy will be posted on our website

  • The “Effective Date” will reflect the latest version

For significant updates, we may notify you via email or on-site notice.


10. Contact Us

For questions or privacy requests, contact us at:

Home North
Phone: (807) 285-4606
Email: [email protected]
Website: https://homenorth.ca

By using our website and services, you acknowledge and agree to this Privacy Policy.